Depressing Article about For-Profit Fundraisers

You've heard this before: Fundraising companies take a big cut.  But these stats make it look even worse.  So is the answer that if you can't do it yourself, you shouldn't do it.  Course, we all know that often events take a lot more work than they net.  If a for-profit company that specializes in this can't be more efficient and effective than individual organizations, that's very sad - or are the companies just scamming the NFP's?

http://www.latimes.com/news/local/la-me-charity6-2008jul06,0,6668563.story